Creation of Enterprises

- Provide students with the theoretical and practical knowledge about business creation.
- Provide students with the necessary tools to be able to detect business opportunities, as well as to develop plans that convert those ideas into viable projects that can be carried out.
- Promote the entrepreneurial spirit among the student body.

1.- Importance of entrepreneurial business projects
2.- Characteristics and skills of entrepreneurs
3.- The business idea. Sources of ideas
4.- Reasons for the failure of new business projects
5.- Writing a business plan
6.- Legal business forms
7.- Sources of business finance

Basic

- Castillo Clavero, A.M. (2018). “Dirección de empresas”. Ed. Pirámide.
- Castro Abancéns, I (2010). “Creación de empresas para emprendedores” . Ed. Pirámide
- Filion, L; Cisneros Martínez, L. y Mejía-Morelos, J (2011). Administración de PYMES. Emprender, dirigir y desarrollar empresas. Ed. Pearson
- Clark, T.; Osterwalder, A.; Pigneur, Y (2019). “Tu modelo de negocio”. Ed. Deusto
- Díaz Fernández, M.J. (2015). “Creación de empresas. Paso a paso”. Ed. Alcalá Grupo editorial.
- González Domínguez, F.J. (2012). “Creación de empresas: Guía para el desarrollo de iniciativas empresariales”. Ed. Pirámide.
- Iborra, M.; dasí, A.; Dolz, C.; Ferrer, C. (2014). “Fundamentos de dirección de empresas”. Ed . Paraninfo
- Osterwalder, A.; Pigneur, Y.; Bernarda, B.; Smith, A. (2019). “Diseñando la propuesta de valor”. Ed. Deusto.
- Osterwalder, A. ; Pigneur, Y. (2020). “Generación de modelos de negocio”. Ed. Deusto
- Ries, E. (2011). “El método Lean Startup. Cómo crear empresas de éxito utilizando innovación continua”. Ed. Deusto
- Ries, E. (2018). “El camino hacia el Lean Startup. “. Ed. Deusto.
- Ruano, L.A.; Velasco, R. (2018). Emprendimiento en el entorno digital. E. Marcombo.

Complementary

- Amaru, A.C. (2008). “Administración para emprendedores. Fundamentos para la creación y gestión de nuevos negocios. Ed. Pearson.
- Dess, G.; et al (2011). “Administración estratégica”. 5ªed. Ed. McGraw-Hill.
- Dueñas, M.; et al (2004). “Creación de empresas: teoría y práctica”. Ed McGraw-Hill.
- García Álvarez, O (2010). Dificultades propias del proceso de creación de empresas. Fundación Caixanova.
- Gómez Gras, J.M., et al (2012). “Manual de casos sobre creación de empresas en España”. Ed. McGraw- Hill.
-Jiménez Quintero, J. (2005). Dirección estratégica y viabilidad de las empresas. Aplicaciones prácticas. Ed. Pirámide.
- Jiménez Quintero, J. y Arroyo Varela, S. (2002). Dirección estratégica en la creación de empresas. Ed Pirámide.
- Nueno, P. (2009). “Emprendiendo hacia el 2020. Una renovada perspectiva global del arte de crear empresas y sus artistas”. Ed. Deusto.
- Shepherd, C.; et al (2011). “Administración de la innovación”. Ed. Pearson.
- Soler, C.; Reig, E. (2010). “Pequeñas empresas, grandes ideas”. Ed. Pearson.
- Steffan, B. (2009). “Quiero crear mi empresa”. Ed. Pearson.
- Thompson, A.; et al (2012). “Administración estratégica”. 18ª ed. Ed. Mc-GrawHill.

Basic and general
CB1 - To possess and apply knowledge in a study area that starts from the basis of general secondary education, and is usually found at a level that, while supported by advanced textbooks, also includes some aspects involving knowledge from the avant-garde of their field of study.
CB2 - To apply the knowledge to their work or vocation in a professional manner and to possess the skills that are usually demonstrated through the elaboration and defence of arguments and the resolution of problems within their area of study.
CB3 - To gather and interpret relevant data (usually within their area of study) to make judgments that include a reflection on relevant issues of social, scientific or ethical nature.
CB4 - To transmit information, ideas, problems and solutions to a specialized and non-specialized audience.
CB5 - To develop the necessary learning skills to undertake further studies with a high degree of autonomy.
CG4 - To know how to communicate information, ideas, problems and solution proposals to business issues for both a specialized and non-specialized audience, making use of both verbal and written language as well as the media and techniques used in the discipline for representing relationships and presenting data.
CG5 - To possess the general knowledge and the necessary learning skills to continue studying and to undertake specialized studies in the different areas of the company and in other related areas, with a high degree of autonomy.

Specific
A5 - Company basic theory. Organization and functional areas.
D4 - Prepare advisory reports on specific situations of companies and markets.
D11 - Communicate fluently in their environment and work as a team.

Transversal
CT1 - Analysis and synthesis.
CT2 - Organization and planning.
CT3 - Oral and written communication.
CT4 - Information management.
CT6 - Troubleshooting.
CT7 - Decision making.
CT8 - Critical reasoning.
CT9 - Autonomy in learning.
CT10 - Team work.
CT12 - Skills in interpersonal relationships.
CT16 - Sensitivity towards social and environmental problems.
CT18 - Initiative and entrepreneurial spirit.
CT19 - Creativity and innovative capacity.
CT21 - Project Management

Classroom sessions dedicated to lectures will aim to introduce students to the contents of the topics that make up the program, emphasizing on the particularly relevant aspects and the relationships between them.
The interactive sessions in small groups will be based on the practical application of the theoretical contents exposed in the expository sessions. These sessions will be aimed at the resolution and discussion of cases and practical exercises to improve the students' ability to recognize and define the problems faced by companies, and to be able to make the most appropriate decisions, while facilitating interaction among students.
All these activities will be complemented with the personal work that the students will have to dedicate to each one of them, such as searching for bibliographic material, reading such material, writing conclusions, etc.
The personal work activities of the students include, in addition to the time dedicated to the study, the realization of the activities indicated by the teacher. This autonomous work will be guided by the teacher in the hours destined to tutorials. For a better understanding of the subject, contacts will be established with different groups and entrepreneurs through visits to companies and business incubators.

The development of the subject will be carried out with the support of the virtual classroom created for this purpose in the Moodle platform.
The expository and interactive sessions will be developed in the official timetable published by the center. The teaching staff will monitor student attendance and participation in the sessions.

Continuous evaluation will take into account class participation as well as participation in all proposed activities. Active participation in the analysis of cases, discussion and commentary of readings, and the presentation of papers will be especially taken into account.
The evaluation of theoretical knowledge will be carried out by means of a final exam to be taken on the date set by the center in the course calendar.
The basic, general, transversal and specific competences will be evaluated through the final exam as well as through the monitoring of the student in the interactive classes (through the presentation of reports, results of case analysis, etc.).

For cases of fraudulent performance of exercises or tests, the provisions of the Regulations for the evaluation of the academic performance of the student body and review of qualifications will be applicable.

Scoring:

Participation in the activities developed in the classroom and requested to the student: analysis of cases, participation in the debates, presentation of works... 40% of the grade.
Final exam, 60% of the grade. These two parts that make up the student's grade will be applied to the two ordinary exams. In such a way that the score obtained in the continuous evaluation (40%) will be maintained for the July exam.

In accordance with the Permanence Regulations in force in the USC for Bachelor and Master studies (art. 5.2), the mere attendance and/or participation in any of the activities subject to evaluation will mean that the student's final grade will be different from NOT PRESENTED.
Attendance to both expository and interactive classes is compulsory unless the student is granted dispensation from class attendance.
Students who have been granted dispensation from attendance following the Instruction No. 1/2017 of the General Secretariat on the dispensation of class attendance in certain circumstances, will be evaluated with a specific final exam that will account for 100% of the grade.
The final exam will be face-to-face.
For cases of fraudulent performance of exercises or exams, the Regulations for the evaluation of the academic performance of students and review of grades will be applied.

The course has 4.4 credits and each credit is equivalent to 25 hours of work.

The hours are distributed as follows:

-Presential (including teaching hours, interactive tutorials and evaluation): 38.5 hours.
-Personal work of the student: 74 hours.

Active participation in the classroom and search for information on the topics proposed in the different sessions. Participation in the scheduled talks by businessmen and visits to companies.